About Us

Discount Beauty Boutique is an online beauty store that launched in 2011. It was created when I (Sam), a self-confessed makeup geek had a desire to make available our favorite cult International brands here in Australia. Since then, we have been dedicated to bringing you the best in affordable and high end beauty! 

Discount Beauty Boutique has grown into one of Australia's leading premiere online beauty stores, thanks to all of you - our amazing customers! With our growth saw the expansion into three new work spaces. In January 2017, I moved the business into our second Warehouse & Office space. Fast forward to 2023 and we now have outgrown that and moved into our third new Warehouse in April 2023!

Over the years we have been appointed Authorised Retailers by so many local and international brands (with more always coming on board!). Our aim is to provide you with all your fave beauty brands in one place!

Here's a few company milestones that I am so very proud of!

  • 2012 appointed Australian Retailer for Lime Crime.
  • 2014 first Australian Retailer for Morphe. In 2015 they then promoted us to a partner as we were on of their top 3 Australian Stockists.
  • 2015 one of the first Australian Retailers for Jeffree Star.
  • 2015 appointed Australian Retailer for LA Girl.
  • 2015 appointed Australian Retailer for Milani Cosmetics.
  • 2015 appointed Australian Retailer for Gerard Cosmetics.
  • 2017 appointed Australian Retailer for Violet Voss.
  • 2018 one of the first Australian Retailers for Wet n Wild.
  • 2019 the first Australian Retailer for Glamlite Cosmetics.
  • 2019 one of the first Australian Retailers for bPerfect.
  • 2019 appointed AUS & NZ Distributor for Moonslice Beauty.
  • 2021 appointed first & Exclusive Australian Retailer for Moira Beauty.
  • 2021 appointed first & Exclusive Australian Retailer for Lurella Cosmetics.
  • 2021 appointed first & Exclusive Australian Retailer for Take Two Cosmetics.
  • 2022 appointed first & Exclusive Australian Retailer for With Love Cosmetics.
  • 2022 appointed AUS & NZ Distributor for Gerard Cosmetics.

We hope you enjoy your shopping experience with us! (New to DBB? Have a read through some of the thousands of real customer reviews we have received here). 

Samantha - CEO/Founder

That's me, Sam! This was taken on our first day at our second pop up store at Robina Town Centre in 2019. We had such a fun week meeting so many of our local customers. It was great to put a face to the names we see regularly on our screens! Some of our customers had driven from hours away to pay us a visit, while some had traveled from another state! One of our long time customers happened to be on holidays from WA and told her husband she had to make a special stop to visit us! I can't thank you all enough for your continued support.


P.S. We love seeing your hauls! Make sure to follow us on Instagram @discountbeautyboutique and tag us in your haul pics to be featured and to go in the draw to WIN A $50 VOUCHER! You can also submit your pics via email or Facebook.